User Experience Designer

Design made simple.

Creating success for brands by shaping the visual design of web-based platforms, software and native apps, android, iOS and wearables, creating and managing design systems, developing a user-centred process of continual improvement and working collaboratively across all departments.

Current Status:

User Experience Designer


I am a user centred designer with a focus on an end to end process, ranging through research, ideation, prototyping, design and validation.

I have been working in Design and Digital for 30 years covering Finance, Banking, Learning, Insurance, Healthcare, Education, E-commerce, Gaming, and a host of other industries, with a focus on an end to end process, ranging through research, ideation, prototyping, design and validation.

I have expert-level skills in all current and existing design software including –  Figma, Adobe XD, Axure RP, Sketch and Adobe CC suite, and am an Adobe Certified Professional. Working experience of lean and agile design and delivery methodologies, Comfortable writing and reviewing front-end code ( HTML5, CSS, JS).

User Experience Designer


The Double Diamond is a visualization of a creative process, or a design sprint, and allows any UX designer to understand and respond to the users’ needs. Developed by the British Design Council in 2005, and developed internally to unite and visualize creative processes from a wide variety of fields.

The process helps teams work together towards a common goal and can be used effectively as a means of communication in meetings, such as when you need to inform your supervisor about the current status of the UX process, or when you want to show a UX stranger where and how user knowledge is being used in your organisation. 

The first quarter of the model covers the start of the project. I try to look at the world in a fresh way, notice new things and gather insights. In order to understand the challenge at hand, UX Designers must ask questions at every stage of the process, essential to validate assumptions and understand the data available.
The second quarter represents the Ideation stage, in which designers try to make sense of all the possibilities identified in the Research phase. The goal here is to develop a clear creative brief that frames the fundamental design challenge.
The third quarter marks a period of development where solutions or concepts are created, prototyped, tested and iterated. This process of trial and error helps designers to improve and refine their ideas.
The final quarter of the double diamond model is the Validation stage, where the resulting project is tested, finalised, produced and launched.
User Experience Designer


In the dynamic, fast-paced production environments in which I work, precision, speed and meticulous execution are vital.

Having the right UX tools set can be the crucial difference between a collaborative and highly effective design workflow versus a slow, unproductive, cumbersome one.

More than ever, I believe it’s important to stay up to date with the latest tools and learn about the best ways I can utilise them to design and collaborate more efficiently.





User Experience Designer


My goal is to create and maintain the best digital presence for your business, so take a look at some of my work in UI/UX design, mobile app development, wearable tech, website design and development, web app development and dashboards.

User Experience Designer


Life’s a bit odd at the moment and we are all learning to do new things, so let’s arrange a virtual chat over tea, coffee or beer!

pepper money website